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Digital Marketing

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This course covers the essentials of digital marketing, from strategy to execution. It is suitable for beginners and professionals looking to enhance their online marketing skills.

What will you learn in this course?

  • Digital Marketing Fundamentals: Key concepts and strategies in digital marketing.
  • SEO and SEM: Techniques for search engine optimization and marketing.
  • Social Media Marketing: Creating and managing social media campaigns.
  • Content Marketing: Developing and distributing engaging content.
  • Analytics: Measuring and analyzing digital marketing performance using tools like Google Analytics.

Course Content

Introduction to Digital Marketing

  • Overview of Digital Marketing
    00:00
  • Key Concepts and Terminology
    00:00

SEO (Search Engine Optimization)

Social Media Marketing

Pay-Per-Click (PPC) Advertising

Email Marketing

Analytics and Reporting

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